Environmental Marketing Management PDF
By:Ken Peattie
Published on 1995 by Financial Times Management
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This text provides a study of how environmental concerns affect the principles and practice of marketing and how the marketing function is affected by environmental concerns. It examines how aspects of marketing can be applied to developing and implementing greener strategies.
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Book ID of Environmental Marketing Management's Books is HrUWAQAAMAAJ, Book which was written byKen Peattiehave ETAG "fDHOFc8X/Zs"
Book which was published by Financial Times Management since 1995 have ISBNs, ISBN 13 Code is and ISBN 10 Code is
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Book which have "309 Pages" is Printed at BOOK under CategoryBusiness enterprises
Book was written in en
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