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Marketing Management PDF
By:Rajiv Lal,John A. Quelch,V. Kasturi Rangan
Published on 2005 by Irwin Professional Pub

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Marketing Management Text and Cases, 1/e includes a new collection of cases from Harvard Business School. HBS sets the standard for effective case writing and teaching, and provides here the latest cases in Marketing Management.

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Book ID of Marketing Management's Books is k_MJAQAAMAAJ, Book which was written byRajiv Lal,John A. Quelch,V. Kasturi Ranganhave ETAG "x/04WjGL6c0"

Book which was published by Irwin Professional Pub since 2005 have ISBNs, ISBN 13 Code is and ISBN 10 Code is

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