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By:Nick Westergaard
Published on 2018-05-08 by AMACOM

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Capture their attention-and keep it! With the rise of digital media, you'd think it would be easier than ever to be heard. Yet, most messages fail to cut through the clutter. Consumers are overwhelmed. Ads alone aren't effective. And you can't just churn out content and connect on every social network. To stand out today, you need to start with your brand. Brand Now uncovers the new rules of branding in our complex and chaotic world. Written by the author of Get Scrappy, the digital marketing bible for business, this latest book explains how to build brands that resonate both online and off. The book helps you: Create a brand with meaning * Reinforce it with the right touchpoints * Hone your brand's unique story * Share it through engaging content * Cultivate a sense of community * Craft a coherent experience * Stand out with simplicity and transparency The world may be growing louder, but with Brand Now's big ideas and practical toolbox, you can break through the noise-and win a place in the hearts and minds of your customers.

This Book was ranked at 22 by Google Books for keyword Branding Design.

Book ID of Brand Now's Books is FQ5UDwAAQBAJ, Book which was written byNick Westergaardhave ETAG "P06Lcu5KmxE"

Book which was published by AMACOM since 2018-05-08 have ISBNs, ISBN 13 Code is 9780814439234 and ISBN 10 Code is 0814439233

Reading Mode in Text Status is true and Reading Mode in Image Status is false

Book which have "240 Pages" is Printed at BOOK under CategoryBusiness and Economics

Book was written in en

eBook Version Availability Status at PDF is falseand in ePub is true

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